I’m a problem-solver.

UX Platform Design

Where to Begin?

During my time with StudioNow, I was so fortunate to work with an extremely talented group of designers and developers. While working in UX, we conducted heuristic evaluations to identify issues, user interviews to target their needs, and took the necessary steps to create efficient and effective platform features.

What’s the issue?

StudioNow is an online production platform utilized by the world’s most innovative brands and agencies. It allows companies to handle all video production needs from start to finish. It’s a technology suite where the selection of vendor, payment and best value are revealed in a transparent way by an independent third-party solution.

Here’s Our solution.

My job was to work with the UX team and our talented developers to transition this online platform to a mobile-friendly view. Our key usability issues lied in mobile usability. Above is one of the mockups I created this mobile mockup with the help of my mentor, Jess Nelson. I used programs including Craft, Sketch, and InVision. I created this design for easier usability on mobile phones, and I was also in charge of presenting my ideas to the developers.

Wanna see more?

Check out more about StudioNow here.

NEW ADDITIONS TO THE PLATFORM

StudioNow handles work for international clients including Coca-Cola, HP, Netflix, and P&G (just to name a few) that need solutions quickly. Our team evaluated the major items we needed to build out to create a better user experience. This included specific search filter features, privacy settings, and navigation elements that we worked to have up and running in a timely manner.

StudioNow Marketing Team

what does marketing cover?

During my time with the marketing team, I helped manage and create digital content for Instagram and their e-mail marketing through MailChimp. I wrote content for e-mails, blog posts, and social media. I also utilized Adobe Creative Cloud to create cohesive visuals across all platforms.

SEO MARKETING

I was fortunate to work not only on the outward-facing marketing, but also on the internal aspects of our site in order to make StudioNow more discoverable online. I worked on SEO marketing techniques to enhance our website for search engines to easily crawl. This involved working on Meta Tags, keywords, and general layout of our pages in order to allow our page to appear higher in searches.